Project Brief:

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• Please describe what your business is all about? 
   

• What adjectives would be relevant to describe your activity? 
   

• Do you have existing brand colours, company website or other communication materials? 
   

• Logo Wording – please detail exact wording for the logo. For us it’s Magnetic London for example. 
   

• Tag line – Do you have an existing tag line? Does it need to be part of the logo? 
   

• What would be the list of keywords that best sum of the overall impression you want to convey with the logo? 
   

• When people view your logo what do you want them to feel?
   

• What does the logo need to say about your company? 
   

• Who is the target audience or intended market? 
   

• What colours, themes and symbols do you want to use to represent your company?

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(Please try and answer as many of the following questions as possible, it will help us understand your project better and hence give a more accurate quote)